#NewMusic: GiF The Great - Color Money (prod. by Blasian Beats)

No Benzino, but it would appear that GiF is looking to stand "head and shoulders" above the competition by summer's end with this latest cut "Color Money" off his upcoming project Small Fortune 2 .

#NewMusic: GiF The Great - Take Nothin' (prod. by Omito Beats)

Like many aspiring artists from NYC, GiF The Great is a hard worker. However, the Bronx native is not one to pass up an opportunity for extra curriculars with the woman of his choice. GiF lyrically lays it all on the table with this sultry summer banger produced by Omito Beats.

GiF The Great x WyNN (#MSPT) - Rollie

What is #MSPT??? ​#MSPT (Maury Show Paternity Test) is the makeshift combination of GiF The Great (one grumpy old third of Par-City) and Wynn The Great (GiF's long lost illegitimate son). On one hand, GiF represents the era where givin' (expletive) these bars, lyricism and wordplay really mattered while young Wynn is the product of the new school/ratchet/drill music/trap rap era we currently find ourselves in. It's part gag, part social experiment, part deadly combination.

#NewMusic: GiF the Great - Coolin' Vibin' Mobbin' (prod. by Gregory Stutzer)

Bronx rapper GiF the Great of Par-City and producer/artist Gregory Stutzer of The.WAV family blend styles once again to produce this kick back anthem that will no doubt thaw some ears this winter season.

#MySideOfTheCity Pt. 1 - GiF the Great

Welcome to #MySideoftheCity, a comparative video series comprised of the different opinions of the different members of Par-City. In this introduction to the series, Par-City member GiF The Great talks about their upcoming performance at Atlanta's A3C festival. Stay tuned for more from the other Par-City members.

[New Video] GiF the Great - Small Fortune (directed by Michael Garcia)

With upstart videographer Michael Garcia behind the lens and producer/artist Gregory Stutzer on production, GiF the Great presents the first visual off his solo debut project Small Fortune.

#NewVideo: Par-City - Believe Me (Remix) | Shot by MGF

Par-City "Believe Me" (Remix) [OFFICIAL VIDEO] ShotByMGF from Par-City on Vimeo.

The Par-City collective of GiF The Great, Willy Dope & YOung WIT "body" the beat in this remix of Lil' Wayne's "Believe Me" single. Look for this to land on their upcoming Back 2 The Basement Vol. II mixtape.

#CulturedApproved Presents...Story Teller w/ Par-City

The Crew at CulturedApproved.com invite Par-City to participate in their Story Teller series

GiF the Great - I Really (Ghost of Dipset Freestyle)

GiF the Great flips Smoke DZA's "Ghost of Dipset" instrumental and goes in over lost love. Small Fortune available now.

#Freestyle: @WillyDope - Banned From Radio (feat. GiF the Great & YOung W.I.T

In anticipation of his debut solo project Dope Game, Willy Dope (with an assist from GiF the Great and YOung W.I.T) gives us the first installment in his #DopeMOD series with a remix of this soon-to-be NY Hip Hop anthem "Banned From Radio."

#Freestyle: @GiFtheGreat - Lookin' Ass Niggas

Keeping the ball rolling, GiF represents for the fellas and offers a response to Nicki Minaj's new smash "Lookin A** N****s."

*UPDATE* @GiFtheGreat Celebrates #SmallFortune Release at Pyramid

With the release of his solo debut project Small Fortune, GiF the Great and company headline a packed Pyramid in alphabet city. Here is footage of GiF flanked by Willy Dope and DJ Ominaya performing the intro cut "Talkin' Bout" off Small Fortune. **Update** Part 2 of the night's footage sees YOung W.I.T hit the stage to perform his rendition of U.O.E.N.O. along with GiF the Great. Bare W.I.T Me is also available now.

#NewMixtape: GiF the Great - Small Fortune

GiF the Great puts his best foot forward and offers us his first solo mixtape Small Fortune.
"It's all about humble beginnings while still wanting more. I just want a small fortune...for now. This is just the beginning."

Download: GiF the Great: Small Fortune

GiF the Great - Trillmatic (Freestyle)

GiF the Great drops off a quick 16 over A$AP Nast and Method Man's "Trillmatic" track. His solo debut project #SmallFortune is slated to be released later this month.

GiF the Great - Talent (prod. by Purps Beats)

Image is everything...or is it? For his latest release, GiF the Great takes three different women from three different backgrounds and shows us how beauty can adversely affect their daily lives. This song will also be featured on his soon to be released Small Fortune project.

@GiFtheGreat & @WillyDope Discuss New York Hip Hop w/ @SayCheese_TV

While in ATL for #A3C, Par-City sat down with Say Cheese TV to discuss Kendrick Lamar being "King of NY" and what triggered the current state of NY hip hop.

*UPDATE* #A3C 2013: Par-City opens for @TyDollaSign

This year's A3C Festival in Atlanta saw Par-City join a number of up and coming artists to hit the stage for @NervEight's #PopUpShow headlined by Ty Dolla Sign. Here's a recap of the night.

Footage courtesy of NervEight

#NewMusic @GiFtheGreat - Godzilla (prod. by Purps Beats)

Young GiF the Great lets loose with another one off his upcoming #SmallFortune mixtape.

#NewMusic GiF the Great - Nosey (prod. by Downtown Music)

Here is another Downtown Music produced joint from GiF the Great off his upcoming solo project Small Fortune.

#NewMusic : GiF the Great - No Film (prod. by Downtown Music

One half of Par-City lets loose and shows how to make a movie without the use of film. Also be sure to "like" GiF the Great on facebook.