Wednesday, November 18, 2009

Blame It On The Label…


So Wale only sold 28k his first week. His Manager claims the LP was undershipped. In a quote from XXL, Wale’s Manager said…

”Wale’s the type of artist who is bigger than the metrics (radio) say he is,” Weisman said. “That puts the label in a tough position in terms of physical distribution and because of twitter we are able to hear direct feedback from the fans about the problems they had actually finding the CD. But 64% of Wale’s sales came from digital outlets which makes sense for Wale. It’s a testament to Interscope and their confidence in Wale’s brand that they put the record out without a big single.”

Here’s my thing…I believe its just the climate that the industry is in. No im not trying to start any “hip hop is dead” convo because its certainly not…what im saying is that its getting harder and harder for newer hip hop acts to break in and make a huge splash. Consumers aren’t even buying album’s from established “stars” in hip hop (Fat Joe sold 8K his first week for “J.O.S.E. 2”, Rick Ross’ crew Carol City Cartel sold 12k of their debut). I gotta say though I am very surprised with Wale’s numbers, I thought he’d do ATLEAST 50k. I mean dude had the VMAs gig, single with Lady Gaga which they shot a video for, a follow up singer with that Gucci Mane guy that’s popular with the kids nowadays and is on tour with Jay “no reason a man should be this good at rapping” Z. Wale…hold ya head…hip hop fans…support good music.

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